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AI-Generated UGC Shot List

Pickleball with a Cat

TikTok15s5 shots

Josh, a professional pickleball player, brings his cat Jagga to training at KDV. Create a natural, funny Reel showing Jagga becoming the centre of attention. Include Josh arriving with Jagga, people’s…

This is a 5-shot filming plan for a 15s TikTok UGC video — pickleball with a Cat. Each shot specifies what appears on camera, the movement type, and the script or voiceover line, so you can film in sequence without stopping to think between takes. It's optimised for TikTok's fast-cut format, with the hook designed to land in the first 1–2 seconds. Use it as an on-set checklist: work through each shot in order, adjust framing to your location, and adapt the script lines to your own voice.

  1. 1HOOK0–1s

    Close-up of Josh walking into the training facility holding Jagga in his arms with surprised faces in the background

    Text overlay:'Is that a cat?!'
  2. 2INTRO1–3s

    Wide shot of Jaggas getting attention from a group of players, people bending down to pet him

    Voiceover:'Everyone just loses it when they see him'
  3. 3PROBLEM3–5s

    POV shot from Jagga’s perspective watching Josh play pickleball as the ball flies by

    Voiceover:'He's the real star of the show here'
  4. 4DEMO5–8s

    Slow pan of Jagga sitting calmly on the sidelines while players dive for the ball in the background

    Voiceover:'While all this chaos is happening… he's just chilling'
  5. 5FINAL8–15s

    Close-up of Josh giving Jagga a playful scratch behind the ears, both looking happy

    Voiceover:'Honestly, he has no idea what’s going on!'

Why this format works

UGC content outperforms polished ads because it shows the product in a real person's real life. The shot list keeps the footage grounded and specific — the credibility comes from the detail, not the production value. Your most important shot is usually the most unglamorous one.

Filming tips for TikTok

  • Film your hook in the first 0.5 seconds — TikTok auto-plays without sound, so your opening visual has to carry the full weight.
  • Shoot each clip slightly longer than you need. Jump cuts between takes lose energy; trim in edit, not on location.
  • Natural light at a window beats a ring light for skin texture and authenticity — TikTok viewers can tell.
  • Do the take you think you'll cut first, then the one you'll use. The second attempt has better pacing.

Best for creators who make

Brand awareness campaignsPaid UGC deliverablesSocial-first product launchesCreators new to scripted content

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